Atlantic Records and APG Launch EMERGE

emerge, atlantic records

It used to take years to break into the music industry. Now it just takes one video.

No question, social media has changed the game on how artists promote their music, interact with fans and get noticed. However, it has also become over saturated, fabricated and padded with stats in recent years. Mike Caren, the VP… read more

Kendrick Lamar Quietly Drops A New Album On Spotify

Kendrick Lamar – untitled unmastered.

Kendrick Lamar is one of the most influential hip-hop artists in the game today.  He is redefining the genre with socially conscience and thought proving lyrics while finding forward thinking ways to connect with his audience. On March 4, 2016 he quietly dropped this masterpiece.

After winning a a Grammy last month… read more